I love our brand, but I do feel like we need to make some updates to remain competitive and brokerages and agents

Our global branding and marketing, I believe are our greatest assets. The fact that we lean into these things helps us achieve success as business owners and agents.

I sometimes worry that our brand is becoming a little stagnant. I believe it would be in our best interest for our next CEO to be less business and more of a real estate/brokerage leader in a sense that they bring new training ideas to help our agents grow their businesses.

Bring in a CEO like Sharran Srivatsaa from REAL