Frios is an excellent product that people love! With with some branding & marketing changes to go along with our awesome leadership team the sky is the limit!

The pops! They really are good. The franchise concept is great -esp being a pre-packaged item that is easy to store and serve. The franchise owner has great vision and leadership/support.

I am not a fan of the branding. The tie-dye on the wrappers is confusing to kids and it's too busy for people to see what they are getting. The pictures of our pops (in print and online) are fake looking. They should be photos of the pops surrounded by the ingredients that are in them...real mouth-watering pics, not superimposed pictures that look nothing like the real product. The marketing on our website uses descriptive language that is goofy and juvenile - and not in a good way. Someone (who btw is no longer with the company) was trying to be funny and it doesn't translate. I absolutely hate to say it but I care so much about how we present our product!!

Changes I mentioned above. Corporate has been making so many improvements over the past year it is so encouraging! They continue to make it easier for franchisees to do what we need to do.